2016: The Year at BRCK

2016 proved to be a busy year at BRCK, after we announced our funding round. We started off by getting into our new office, upgrading from the small room we’d used for the previous two years.

The BRCK office, Nairobi

There was a blur of events, with some of us speaking at WEF, TED, ITU, and many others. A number of visitors came through, the biggest being Facebook’s Mark Zuckerberg.

We had the good fortune to win a number of awards by the year’s close as well:

  • Fast Company’s 2016 Innovation by Design Awards
  • Sustainia Top 100 2016
  • AfricaCom: Best Pan-African Initiative 2016
  • ITU: Global SME Award 2016
  • African Entrepreneurship Award 2016 Finalist

The real work we do is focused on what our customers need, and we figure that out in two ways. First, we spend a lot of time with them. Second, is we do quite a bit of internal testing, as can be seen from the expedition to Mt. Kenya, testing out some new sensor connectivity products.

Some of this work is done just because it’s good to do, as Juliana and Rufus continued to support the Africa Cancer Foundation work, going all over the country to bring connectivity in their efforts to help with cancer screening.

Juliana Rotich taking one of the volunteers through the connection process

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We get very close and spend a lot of time with the people using our products. The Kio Kit, our education solution has been doing well, but we always strive to make it better. Mark, Alex and Nivi lead much of this work as they visited schools, spending time with teachers and students from Malawi to Tanzania, as well as here in Kenya with our trip to Samburu, spending 7 days with Kiltamany Primary School and working with one of our partners, Liquid Telecom to speed up their overall network (see video below).

Liquid Telecom delivers internet to pupils at remote Kenya primary school from Liquid Telecom Group on Vimeo.

Other partnerships have continued to grow. Intel has become a great partner, where we work with both their chip and education teams on multiple products and projects. The same applies to our local partners in Upande, who we’ve teamed up to do quite a bit of intense water sensor work in a county in Kenya. New partners this year include; Swissport, Illuminum Greenhouses, Norwegian Refugee Council, Close the Gap International, BookAid, and Paygo Energy.

Stuff we make

Kio Kit now in 11 countries
We started shipping the Kio Kit in the beginning of the year. After getting the kits out to a few customers in some pretty hard to reach areas, we realized we needed to harden the case to manage the rough transport that is required to get it to its destination. The hardware and software teams continued to improve both, culminating in what we feel is the best holistic education solution on the market.

The children and the author Edoardo

Kio Kit to be used to scale up a rapid response to educational needs in emergencies. In partnership with the Norwegian Refugee Council, youth and out of school children in Dadaab refugee camp will use the Kio Kit to improve their literacy and reading skills in English and Somali.

Our customers agree. Not only have they been back for repeat orders, but we’ve shipped Kio Kits to 11 countries around the world – stretching from the Solomon Islands to Mexico, and of course here in East and Southern Africa.

Peter with teachers in the Solomon Islands

BRCK v1 goes end of life
As we get ready for the next generation of BRCK hardware, we decided to stop orders on the old BRCK hardware. Since the end of 2015 the team has been pushing hard on the next generation core device, using all of the lessons we’ve learned from both the original BRCK and the Kio Kit. The new BRCK will be an enterprise-grade device, more details in the new year.

R&D – continuing the innovation cycle
It turns out that there are a number of companies across Africa who badly need an IoT solution that works in our environment. Something reliable and inexpensive that can connect information from their valuable equipment and assets to the people who make decisions.

IMG_20160331_162707

The original BRCK box states, “connectivity for people and things”, and what we found out is that the BRCK v1 might technically be able to do some IoT work, but it wasn’t the right device for it. 2016 has seen us go through the early stages of our new PicoBRCK device, an answer to the rugged IoT needs across Africa’s enterprises. While still in development, we expect a final product in 2017.

2017: The Year Ahead

Expect two new products this year from BRCK, as mentioned above. A lot of the hard work put in by the hardware, software, and design teams in 2016 will bear fruit this year as we get to final productization and are able to scale out for customer orders. Much of the effort from the BRCK team will be spent on finalizing and shipping these products, while also supporting and growing the base for Kio Kit.

On the business side of the house, we’re ramping up our supply chain to manage the increasing demand for all products. We’ll continue to extend beyond Kenya into other interesting markets, which always includes East African countries, and many Southern African ones as well. We also have a few surprises up our sleeves which we can’t talk about in public quite yet. 🙂

A huge thank you to our partners who we’re doing so much work with, and of course our families who are such a great support in the ups-and-downs of a young company’s life. A big thanks to our friends at Ushahidi, the iHub, Gearbox and Akirachix who make life in the Nairobi tech ecosystem such a wonderful experience. My biggest thank you goes out to the BRCK team, the ones who you don’t see on stage and who sometimes clock crazy hours to solve problems, run spreadsheets, create new designs, think up new ideas, and who code, solder and respond to our customers day in and day out.

Problems, Perseverance, and Patience

Building BRCK – Assembly from BRCK on Vimeo.

[Some shots from the factory, building BRCK, this week.]

I know that we weren’t naïve in the early days of BRCK thinking that it would be easy to build an amazing hardware device in Kenya. We couldn’t have been. We aren’t rookies. This isn’t our first rodeo – as the expression goes – and yet we still find ourselves months behind on getting our product shipped. Did we miss something obvious in our planning? Were we unrealistic about our capabilities and capacities? Did we simply have some incredible misfortune?

Honestly, the answer to all of these – at least on some level – is yes.

Sure, Reg and I have experience in bringing hardware products to market. We know the pitfalls of having injection-molded plastics made in China not looking correct. We’ve made small mistakes on board layouts that required last minute hand fixes and reworks. We’ve had suppliers completely drop the ball in meeting their delivery commitments. These things are absolutely normal and expected in designing hardware products – particularly if your entire company sits in the same room as the soldering irons and oscilloscopes.

On the software side, Emmanuel, Wesley, Erik, and I have all brought software systems and products to market. We have sat in the meetings were we suddenly realized that a critical feature/function had been completely overlooked. Participated in the user testing sessions where the look of bewilderment on the face of the tester causes your heart to sink into your stomach. Pushed ourselves through “highly productive” 3 am coding sessions that take hours the next morning to unravel in the clearer light of day. This is the reality of startup software engineering in the age of Android and Flappy Birds – actually I think it has always been this way.

We know these realities. They aren’t foreign or unexpected to us. And yet with every delay or misfortunate turn of events we still all stare at each other in shock and disbelief. We expect things to be different at BRCK. We see ourselves as a rugged and tenacious group of creatures that have our skin thickened by the hot African sun and our eyes steeled to navigating the rocky road ahead. It’s who we are. When we adventured out on BRCK Expedition Turkana we should have seen that this was a harbinger of things to come: trucks breaking down, satellite receivers mysteriously running out of credit, routes getting flooded, and the unlimited supply of things-not-going-as-planned. Sure we got frustrated. At each other. At the circumstances. It’s a natural human reaction. But we never gave up. We didn’t even entertain it in conversation. We all dug deep into the beautiful resource called human spirit and plowed ahead until we reached our goal. Sure we’ll do some things differently on the next expedition, we are fools to not learn from our experiences, but we know that the only thing that really matters in setting off is our collective resolve to persevere and push on towards the mark.

Which brings me back to BRCK. Earlier this week we finally received our delayed set of production plastics from China. They were awful. They looked nothing like the first articles that had previously been sent through or the amazing cast cases that were molded from 3D prints. As we sat and stared at the disfigured hunks of plastic that were meant to hold the product of months of hard work our hearts – once again – sank and we stared at each other in disbelief. Although we briefly entertained proceeding with production using the “ugly” cases, we know that we are flag bearers for engineering and designing products the right way in Africa. While we live in a culture where the standard of craftsmanship is often “good enough” we must be an example for something much higher.

So we are sadly forced to delay our production one more time and ask for patience. Patience from our customers who are eager to get their hands on a BRCK. Patience from our team as we continue the sprint to get BRCK to market. Patience from our backers who have shown so much faith in our vision and the potential for BRCK to be a game changer in the market. It’s a big ask on our part and we don’t make it lightly. We won’t sit back during this time and simply wait. There are many things that we know we can do better on the software and usability side of BRCK. We will continue pushing ahead on making the user experience more intuitive and useful. We will take our handful of ugly BRCKs and put them to the test in as many challenging situations as we can find. We will do everything within our abilities to use this misfortune as an opportunity for making BRCKs better. As painful as it is for us to be in this situation today, I know that at the end of this journey we will look back and be grateful for the additional opportunity to ensure that BRCK really lives up to its full potential as a world-class hardware device from Kenya.

We’re working with our case manufacturer to get a new timeline for delivery, which we’re expecting to be no more than a few weeks.